Test & Middle Skilled Occupations

1st & 3rd Block -- Went over a Marketing article dealing with celebrity endorsements. Took test on chapter 13 with responders. Reviewed test answers with responders. Read article on Middle-Skilled Occupations and completed question sheet.

Answering Objections

1st & 3rd Block -- Went over Chapter 14.2. Completed chapter 14 Fact and Idea Review using the responders. Gave out study guide for Chapter 13--Test on chapter 13 will be tomorrow using the responders. Watched and discussed Chevy's new commercials and tag line/theme.

3RD BLOCK -- Pick a product. List 5 objections that a customer may have about the product and answer each objective.

Difficult Customers

1st Block -- Gave out orange time sheets for this week. Completed Handling Difficult Customers worksheet and worksheet page 35. Took quiz on Handling Difficult Customers using responders

3rd Block -- Gave out orange time sheets for this week. Review of Handling Difficult Customers. Completed worksheet page 35 and page 39 (#1-10) from Handling Difficult Customers. Took quiz on Handling Difficult Customers using responders.

Tuesday -- October 26

1st Block -- Mid Term Exam then worked on Handling Difficult Customers worksheet

3rd Block -- Completed Handling Difficult Customers worksheet

Difficult Customers/Mid-Term Exam

1st Block -- Went over "Handling Difficult Customers" and started completing worksheet. Will complete worksheet after mid-term exam tomorrow if time.

2nd Block -- Mid-Term Exam

Presenting the Product

1st & 3rd Block -- Marketing Work Journal is due today. Used responders to review chapter 13. Went over chapter 14.1 and added notes to the Steps of a Sale graphic. Assignment #1) Workbook page 119 Marketing Application 1 Presenting the Product

Determining Needs

1st Block -- Went over chapter 13.2 on Determining Needs. Discussed questions that could be asked to determine the type of athletic shoe a customer needs. Seniors left for college day at 8:55

3rd Block -- Went over chapter 13.2 on Determining Needs. Assignment #1) Make a list of 10 questions that could be used to determine the type of athletic shoe a customer needs. Assignment #2) Chapter 13.2 Crossword Puzzle. Gave out grade sheets for 3rd block.

The Approach

1st & 3rd Block -- Went over chapter 12.2 PowerPoint. Went over chapter 13.1 PowerPoint. Added Approach information to the "Steps in a Sale" graphic organizer. Assignment #1) Write a script demonstrating each of the types of approaches (service, greeting & merchandise) Assignment #2) Chapter 13.1 crossword puzzle Assignment #3) Chapter 13.1 Questions "Quiz" sheet

Computer Lab

1st Block & 3rd Block -- Gave out time sheets for this week. Gave out Mid-Term Exam study guide. Reminded students of DECA dues. Discussed Marketing Work Experience Mid-Term Exam grade and returned papers in folder in red crate. Went to computer lab to 1) finish Internet assignment and/or redo E-Gads report 2) Complete Internet research for athlete endorsements

Feature-Benefit Chart

1st & 3rd Block -- Finished going over chapter 12 PowerPoint. Completed graphic organizer. Assignment #1) Take a common product and prepare a feature-benefit chart for the product. 4 features and 4 benefits minimum Assignment #2) On the back of the graphic organizer from the textbook page 273 answer questions #19, 20 & 23 Assignment #3) Read "P&G & Wal-Mart Find Success as Movie Makers" and answer questions.

Test on Chapter 10

1st and 3rd Block -- Took test on chapter 10.1. Used grading rubric to grade "E-Gads" marketing mix strategy paper.

Preparing to Sell

1st & 3rd Block -- Reviewed for chapter 10 test tomorrow. Began the Selling Unit. Went over part of chapter 12.1 PowerPoint. Completed part of graphic organizer dealing with customer buying motives. Completed buying motives worksheet "Don't Sell Me Things".

3rd Block -- Read article "TV Guide using Facebook Technology" and answered question about article.

DECA

1st & 3rd -- Gave out Marketing Work Mid-Term Exam evaluations. Went over 3 components of a Marketing Program PowerPoint. Looked at State DECA website. Completed the DECA Competition University enrollment form. Went to computer lab and completed a DECA scavenger hunt on www.wvdeca.com

Teamwork

1st & 3rd Block -- Purple time sheets from last week due today. Gave out new time sheets for this week. Marketing Work Journal Due Today (postponed from Friday) Went over chapter 10.2 PowerPoint and completed worksheet on chapter. Gave out Chapter 10 study guide. Test on chapter 10 will be this Friday, October 15.

Friday -- October 8

1st & 3rd Block -- Went to computer lab. Worked on the "E-Gads" Why this Product Failed Marketing Strategy report.

Guest Speakers

1st Block -- Guest Speakers from the WV Blazers. Cultural article on Japan from AdAge.com. Completed Job Keeping Case Studies #4-13. Read article on TV Guide using Facebook Technology and completed questions.

3rd Block -- Guest Speakers from the WV Blazers. Cultural article on Japan from AdAge.com. Completed interpersonal skills marketing applications on workbook pages 83 & 84

Marketing Strategy for E-Gads

1st Block -- Went over personality profile completed last week. Went over and discussed Workbook pages 83 & 84 on Interpersonal Skills completed last week. Went over the marketing strategy assignment for E-Gads. Worked in class on notes to be used to complete the final project. Turned in notes to show that actual progress was made toward final project.

2nd Block -- Completed the personality profile then we went over the marketing strategy assignment for E-Gads. Worked in class on notes to be used to complete the final project. Turned in notes to show that actual progress was made toward final project.

Tuesday, Octotober 5

1st & 3rd Block -- Discussed as a group HOW to play the game E-Gads. Groups played the game.

E-Gads Game (Why did this product fail?)

1st & 3rd Block -- Discussed history of the game and the creator. Learned how to play the game E-Gads.

Sept 30 and Oct 1

1st Block -- Workbook pages 83/84 and Getting to Know Yourself and Personality Profile

3rd Block -- 1/2 the class completed worksheet page 67; wrote about their high school experience and researched and wrote about marketing. The other 1/2 did Internet research but did not write anything on paper. I gave credit for the written work completed. I put an "X" for exempt on the 1/2 that did not do any written assignments. The "X" for exempt will not hurt or help their grade.